Shelter
DateAugust 2020 to December 2020
Case studyShelter's 'The Big Walk'
Client nameShelter
Shelter is a UK charity working to end bad housing and homelessness across England and Scotland.
Objective
- To raise awareness of Shelter’s ‘The Big Walk’
- To drive participants in The Big Walk
- To secure news coverage in multicultural media titles
- Secure coverage on influencer feeds
Mechanics
- Producing press releases for distribution to the media
- Performing media outreach and liaisons
- Securing coverage in multicultural media titles
- Securing partnerships with social influencers
Deliverables
- Translations
- Influencer Marketing
- Public Relations
- Copywriting
Gallery
