‘field marketing ’ Tag

GottaBe! launches London office

Whether you’re thinking of shopping on one of Europe’ busiest streets by number of visitors, you probably were thinking of Oxford Street! For decades, Oxford Street has been the ‘go-to’ shopping street in London with retail development starting back in the 1900’s.The 1.5-mile-long street once upon time was the main road to Oxford, back then called Tyburn Road. Now with over 300 stores including some of the most known stores such as John Lewis or Selfridges, Oxford Street is visited […]

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Bringing a taste of home to various events

When travelling to a foreign country, one of the first things we do is try the local delicacies, sampling new flavours and dishes that you wouldn’t normally be able to enjoy in your own country.

This also reflects on one of the last things you we on our visit, when we tend to purchase our favourite treats we have tried to bring back to friends and families at home.

However, with the rise of globalisation and free movement of not only people, […]

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When Is The Best Time To Target Students?

Throughout the year, many companies target students with marketing campaigns, tapping into a lucrative market that can be individually targeted around key dates in the student calendar. This is because times of celebration, receiving money and welcome events, are significant to student life.

Therefore, below is a list of key dates and periods that we target students for our clients: 

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A-Level Results & University Clarification Day

On the 18th August 2016, dreams for many will be made, as A-Level students receive their A-Level […]

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Rewarding Hardwork With Lebara

With lovely soft fluffy bases and butter cream toppings covered in a sugary delight, there are few foods that sing “I am delicious’ like a cupcake.

They sing even more heavenly when offered to you by one of our Brand Ambassadors in the street, on behalf of Lebara, for their new 30 day – Hardworking Plan For Hardworking People – SIM card.

Our Brand Ambassadors have been mingling with the hardworking public at locations including Walthamstow, Luton, Slough, Peterborough and Hounslow, handing […]

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GottaBe! Ethnic Welcomes A New Addition To The Team – The Digi-Van!

Digi-Vans are like the Batmobiles of direct marketing, a mobile billboard that can be driven directly to your intended target audience, fighting past the impracticalities of fixed billboards, to be your advertising hero!

Unlike fixed advertisements found on billboards or on bus stops, Digi-Vans offer a unique experience, as they can pretty much go wherever your target audience is located.

Adding flexibility to outdoor marketing, we create bespoke routes that specifically target locations where your target […]

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Sampling With A Spice

In the UK we all have a soft spot for Indian food, it doesn’t matter if we get it from a takeaway or make it at home, it’s a meal all households love. 

Recently, GottaBe! has been carrying out a number of sampling activities for Kohinoor, who are the second largest food brand in India, with a worldwide presence in 65 countries.

If you are a regular visitor to Cash & Carries across London, you may […]

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The Freshest Samples In Town

GottaBe! Ethnic has been providing a number of Asian Brand Ambassadors to work across London and the Midlands, on a mass sampling campaign for Dabur International.

Dabur started from humble beginnings in 1884 out of a small clinic in the Indian city of Kolkata and has become one of the most trusted healthcare brands in the world.

The sampling activity has involved our Brand Ambassadors visiting a number of mosques, handing out Dabur’s Miswak toothpaste product […]

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The Spectacle of Christmas Marketing

With Christmas fast approaching, the seasonal deluge of marketing campaigns from the world’s biggest brands begins to excite every one of our five senses. As early as late October we are already made aware that Christmas is coming, as adverts begin to inch their way on to our screens and into the pages of magazines and newspapers, drumming up the excitement. Christmas marketing is essential for businesses to have a successful festive period and for some brands people look forward […]

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24 Days of GottaBe!

Following the popularity of last year’s Advent Marketing Tips, help GottaBe! count down the days to Christmas with our Christmas advent calendar and enjoy 24 days of virtual chocolate through the wonderful world of social media.

To speed up the hours and distract your minds from the turkey and presents, we will be posting a mixture of 24 facts, offers, and marketing related tips, to add a little extra sparkle to your day and indulge you further […]

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‘Try before you buy’ – why brands should use product demonstration?

‘Try before you buy’, is a phrase once made famous by popular daytime TV show To Buy or Not to Buy, where prospected home buyers were given the opportunity to try out a property before buying. Whilst this is very uncommon in the property world, ‘try before you buy’ is ever present in the consumer market, with product demonstrations vitally important in retail spaces and product sampling key to influencing your customer’s decision. 

Kirsten Osolind, CEO of re:invention explains that “In-store […]

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