Blog

Featured image for “Celebrating Diversity: Key Ethnic Dates for Q2 2024”

1st April 2024
 / 
Ethnic Marketing

Celebrating Diversity: Key Ethnic Dates for Q2 2024


As we step into the second quarter of 2024, it is essential to celebrate the rich cultures and traditions that make up our global community in the UK. Read this...
Featured image for “Celebrating Sweet 16: GottaBe! Marks A Huge Milestone”

1st March 2024
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News

Celebrating Sweet 16: GottaBe! Marks A Huge Milestone


Sixteen years of innovation, creativity, and dedication have propelled us to the forefront of the marketing world, and there’s no better time to celebrate our journey and achievements....
Featured image for “Navigating Cancel Culture: A Multicultural Marketing Perspective”

30th January 2024
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Ethnic Marketing

Navigating Cancel Culture: A Multicultural Marketing Perspective


In recent years, cancel culture has become influential in shaping public discourse and holding individuals and brands accountable for their actions....
Featured image for “Unlocking the Spirit of Ramadan: 3 Multicultural Marketing Ideas for Brands”

15th January 2024
 / 
Ethnic Marketing
Islamic Audiences
South Asian

Unlocking the Spirit of Ramadan: 3 Multicultural Marketing Ideas for Brands


For brands looking to connect with the almost 4 million Muslim consumers in the UK during this significant period, we’ve presented three marketing ideas from which to draw inspiration....
Featured image for “‘Tis the Season to Unplug: GottaBe! Ethnic’s Festive Break”

22nd December 2023
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News

‘Tis the Season to Unplug: GottaBe! Ethnic’s Festive Break


Our team will be back in full force on Tuesday 2nd January 2024, eager to embark on another year of groundbreaking multicultural marketing solutions....
Featured image for “GottaBe!’s guide to Mandatory Ethnicity Pay Gap Reporting”

11th February 2022
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Insights
News

GottaBe!’s guide to Mandatory Ethnicity Pay Gap Reporting


In 2020 we saw several businesses across the UK calling for mandatory ethnicity pay gap reporting. This is down to the lack of equality in the workplace, and whilst there...
Featured image for “Staying at home shouldn’t be dangerous. Domestic violence among Polish women”

9th April 2021
 / 
Insights
News

Staying at home shouldn’t be dangerous. Domestic violence among Polish women


Every week, two women living in England and Wales are killed at the hands of a current or former partner, and almost every third woman will experience domestic violence in...
Featured image for “GottaBe! Presents: Activating Around Key Multi-Cultural Events”

9th September 2020
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Ethnic Marketing
Events

GottaBe! Presents: Activating Around Key Multi-Cultural Events


GottaBe! Marketing is excited to announce our latest webinar: ‘Activating Around Key-Cultural Events’. The latest in our series of online events, we sought out to help brands in reaching out...
Featured image for “Ethnic Media: How To Reach New Markets”

25th August 2020
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Ethnic Marketing
Insights

Ethnic Media: How To Reach New Markets


Now more than ever we live in a world that is surrounded by media. Whether it’s reading, watching, listening, we are inundated by different media platforms and formats. If you...
Featured image for “5 Ways That Ethnic Marketing Can Help Your Business”

14th July 2020
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Ethnic Marketing
Insights

5 Ways That Ethnic Marketing Can Help Your Business


With over 9.1 million individuals living in the United Kingdom and hailing from an ethnic minority, it is glaringly obvious that businesses need to be embracing ethnic marketing as part...
Featured image for “Reach and Engage Multicultural Audiences – The Rulebook”

19th May 2020
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Ethnic Marketing
News

Reach and Engage Multicultural Audiences – The Rulebook


Today is a very exciting day for the GottaBe! Team as we hosted our very first webinar: ‘Reach and Engage Multicultural Audiences – The Rulebook’. £300 Billion Spending Power Of...
Featured image for “FreeSports and Premier Sports turn to GottaBe! for ethnic marketing support”

13th April 2018
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Ethnic Marketing

FreeSports and Premier Sports turn to GottaBe! for ethnic marketing support


This year, GottaBe! Ethnic has been extremely successful through its press release on broadcasting the Polish Speedway. Working with the client, GottaBe! successfully translated the announcement. It stated that Premier...
Featured image for “The Freshest Samples In Town”

18th May 2016
 / 
Field Marketing
In-store

The Freshest Samples In Town


GottaBe! Ethnic has been providing a number of Asian Brand Ambassadors to work across London and the Midlands, on a mass sampling campaign for Dabur International. Dabur started from humble...
Featured image for “Engage with ethnic minorities”

1st October 2013
 / 
News

Engage with ethnic minorities


Earlier this week, GottaBe! has launched a dedicated website for GottaBe! Ethnic, an integrated communications agency, providing marketing solutions for targeting multicultural audiences. Check it out at www.gottabeethnic.co.uk From consultancy, strategic...

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