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Case study

EE

DateFebruary - March 2017
Case studyPolish Mother's Day 2017
Logo for “EE”
Client nameEE

EE is a British mobile network operator and internet service provider, which is a brand within the BT Group. As of May 2020 it is the largest mobile network operator in the United Kingdom, with 29.2 million customers. The company was formed in 2010 as a joint venture between Deutsche Telekom and France Télécom.

Objective

  • EE is a British mobile network operator and internet service provider, which is a brand within the BT Group.
  • As of May 2020 it is the largest mobile network operator in the United Kingdom, with 29.2 million customers.
  • The company was formed in 2010 as a joint venture between Deutsche Telekom and France Télécom.
Mechanics

  • Brand Ambassadors distributed SIM cards to members of the public
  • Drive users of EE International within the Polish community
  • Distribute SIM cards with News PL
Deliverables

  • Promotional Staffing – Brand Ambassadors
  • Logistics
  • Uniform production
Gallery