Case study

FreeSports

Client

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FreeSports 

FreeSports is a British, free-to-air sports channel operated and owned by Premier Media S.à.r.l. The channel, launched in August 2017, operates in the United Kingdom and is also available as a paid channel in the Republic of Ireland.


Case Study


Speedway and Polish Football UK Launch

Date

2018 - Present
Gallery

Objective

  • Secure advertising space in UK based, Polish publications and news portals
  • Gain coverage in UK based, Polish publications and news portals
  • Raise awareness of the launch of Polish Football and Speedway here in the UK

Mechanics

  • Negotiating ad space for the best rates
  • Media outreach
  • Writing press releases
  • Collating press coverage
  • Reporting coverage to the client

Deliverables


  • Media Buying & Planning
  • Public Relations

Outcome

  • A number of features/coverage
  • Front page ad space secured
  • Thousands of viewers reached