December, 2014

The Spectacle of Christmas Marketing

With Christmas fast approaching, the seasonal deluge of marketing campaigns from the world’s biggest brands begins to excite every one of our five senses. As early as late October we are already made aware that Christmas is coming, as adverts begin to inch their way on to our screens and into the pages of magazines and newspapers, drumming up the excitement. Christmas marketing is essential for businesses to have a successful festive period and for some brands people look forward […]

Read more