At GottaBe! Ethnic, we are specialists in multicultural marketing.
This is because we help companiesÂ target ethnic minorities across the UK, by opening their boundaries to interact with a demographic that has aÂ spending power ofÂ Â£300 billion!
Not only this, but only 1 out of 5 UK companies are reaching out to them as individual consumers, offering huge potential for any brand.
In order toÂ unlock this potential, GottaBe! Ethnic hasÂ anÂ extremely creative team, who can deliver fun and exciting campaigns that strategically target ethnic minorities and our Brand Ambassadors can speak in over 45 languages, including Polish, Punjabi, Romanian, Filipino and UrduÂ â€“ making interaction easy!
This enables us to deliver your precise message, in the precise place, to the precise audience.
When it comes to multicultural marketing, we are Simply Ethnic.more info
In the UK, 69% of ethnic consumers feel that marketing by UK brands has little or no relevance to them.
However,Â we feel differently! This is becauseÂ GottaBe! Ethnic delivers a comprehensive portfolio of services to make ethnic consumers feel relevant, by empowering UK brands to connect with them.
GottaBe! Ethnic has helped some of the Worldâ€™s biggest brands open up their borders and target ethnic minorities in the UK. It is our passion to unlock hidden audiences and help our clients branch out further than they ever have before. Live our passion through a selection of case studies.
Stay up to date with all things Ethnic!
In one of our most recent blogs, we discussed offline channels and how to run an ethnic marketing campaign. However, with the internet constantly growing and the rise of social media channels, there are a number of new ways to advertise and market your brand or products. Whatâ€™s more, online marketing is easier to track and to measure the ROI. In todayâ€™s post, we will look at some of those channels.
When thinking of social media channels, we instantly think […]
One of the main reasons why successful companies gain significant growth, is that they really do make the effort to understand their target audience. One of the most popular, and effective ways of doing this, is to use customer distribution.
To put this simply, this process allows you to identify and recognise the specific demographics that exist within your customer target audience.
The more you know about who you are marketing, the more likely you are to develop the brand and marketing […]
One of the most frequently asked question by current and prospective clients, is â€˜how do I target ethnic minorities in the UK?â€™. Well, there are several ways and today we will explore some of the best.
Just like mainstream audiences, there are several channels that we can adapt for ethnic markets as part of a marketing campaign, whether this is offline or online. In this blog, weâ€™re going to look at the offline channels of promotion that are available to you.
Since the launch â€“ in March 2008 â€“ GottaBe! has been featured in number of newspapers and magazines, whilst our colleagues were also interviewed by various TV and radio stations from all of the World.Â
The list of media that featured GottaBe! includes likes of BBC, Sky News, The Guardian, RMF FM, ITV News, Channel 5 News, The Sun and more.
Engage with ethnic minorities
Tomasz Dyl awarded Visiting Fellowship by Solent University
Bringing a taste of home to various events […]
Opening Hours during the Holidays
Another year is upon us and as we are entering the festive time of the year, we would like to advices our Clients, Partners, Suppliers and Staff of the revised opening hours at GottaBe! HQ.
23.12.2016 â€“ 9am -2pm
24.12.2016 â€“ CLOSED (Christmas Eve)
25.12.2016 â€“ CLOSED (Christmas Day)
26.12.2016 â€“ CLOSED (Boxing Day)
27.12.2016 â€“ CLOSED (Bank Holiday)
28.12.2016 â€“ CLOSED (Bank Holiday)
29.12.2016 â€“ CLOSED
30.12.2016 â€“ CLOSE
31.12.2016 â€“ CLOSED (New Yearâ€™s Eve)
01.01.2017 â€“ CLOSED (New Yearâ€™s Day)
02.01.2017 â€“ CLOSED (Bank […]
Winning your first Client is very important and we have covered it in one of the first blog posts. However, many businesses run by non-British entrepreneurs tend to focus on a single market â€“ in most cases on their own nationals. However, with UK population at 64.3 millions and only 9.1 million of them from ethnic minorities, this leaves us with more than 55 millions to target.
Who wouldnâ€™t want more customers? Equally more customers mean more profit. Today, I would […]
We are humans, not robots! GottaBe! Ethnicâ€™s sole purpose on this Earth is to interact with our clients ethnic audiences, but to do this we need you to get in contact first. Donâ€™t be robots, be Homo sapiens and get in touch now!